UWG ROUND TABLE DISCUSSION: DO WE NEED E3?

Originally posted on UWG here. This week I wanted to post an interesting round table discussion we had over at UWG regarding the necessity of E3. Obviously my perspective was a little different from most, as I work in the games industry and attending conferences is a large part of my job, so hopefully I added something unique to the discussion. But I want to know, what do you guys think? Do you have aspirations to attend E3? As a consumer are you even excited by it anymore? Let me know! As mentioned, I’ll be writing on a related topic soon – what are trade shows actually like and should consumers try to attend them? 

With E3 done and over with, we at UWG decided now would be a good time to take a hard look at shows like E3 and ask a tough question:

“In the digital age we now reside in, are these big media shows like E3 really warranted anymore? If all the information we need is now easily consumable on the internet, what purpose do these shows serve anymore?”

Joining us in our discussion are Niall of Niall’s Ramblings, Derek ofGamerCrash, and Sam of CheeseToastie And Video Games. If you like what they have to say here, there’s much more where that came from at each of their sites! Do yourself a favor and take a look! Continue reading

E3 Highlights from the Show Floor

photo 2 photo 5 photo 4 photo 3 photo 1I know, I know, no post last week. I had fully intended to, but E3 was very very busy. I barely had time to sleep, let alone write a blog post (I’m not even kidding, between jet lag and a busy schedule I barely slept that whole week)! Luckily I’ve just about recovered now, so it’s about time I wrote something about my E3 experiences.

Well, my experience was this – mostly meetings and night-time networking/work events. In fact, I probably only spent about a total of 2 hours on the actual expo floor and I was mainly zipping in and out of there between meetings (which mostly took place at the hotel bar across the road), I didn’t really get to try anything as the lines were pretty much all incredibly long. So, to be honest, you guys checking out the news and watching the conferences online were probably caught up on all the highlights before I was. However, I did go to the Sony and Ubisoft press conferences and did see a bunch of cool stuff on the floor that I can share with you. Apologies about not having too many great pics – I’m no photographer and during the conferences I was more focused on listening than snapping blurry images of trailers and people walking around on stage as I’m sure you can understand.

photo 2Same as always, I have to watch what I say about the big publishers, but I can talk to you guys about the games I’m most excited about from the conferences I attended and the ones I didn’t and had to look up afterwards. First of all, I was genuinely and absolutely blown away by the Ubisoft press conference. And no, not just because it was awesomely flashy with all the smoke, lights, flashing bracelets and all the stuff that good press conferences have. That side of the conference was definitely fun and being around so many like-minded people who are all as excited is you is an amazing experience that I think you really have to experience to get. It definitely beats watching it from home, although there’s of course nothing wrong with doing that either. But really, it was all about the games. The Ubisoft line-up is possibly the strongest I’ve ever seen from them and got me seriously excited about some of their upcoming games.

Continue reading

The Cheeese is in LA for E3!

Yup, that’s right, I’ve arrived! Weeee! Actually I arrived last night and have been trying not to let jet lag kick my butt. Ouch, is all I can say. So unfortunately, since the run up to E3 has been so busy, I haven’t really had time to blog this week, but next week I’ll be writing up an extra special post about some of the happenings at E3. Admittedly many of my experiences will be meetings, meetings, meetings and Microsoft/Sony parties and the like, which will probably be of little interest to you, but I will be attending the Sony and Ubisoft press conferences and will of course will be patrolling the Expo floor at least a bit, so I’m sure I’ll have plenty to report back to you. So you’ll hear from me very soon! For now, have a great Sunday!